Visa launching internal stablecoin platform for clients that provides access to OUSD: report
Open Standard's stablecoin is expected to become a major competitor to Circle's USDC, the dominant stablecoin in the U.S.
Visa is reportedly launching an internal stablecoin platform that will give its clients access to OUSD, the stablecoin issued by Open Standard. According to a report from Fortune cited by The Block, the payments giant is moving forward with the initiative as part of a broader effort to integrate stablecoin infrastructure into its existing financial services network.
Open Standard's OUSD is positioned as a direct competitor to Circle's USDC, which currently holds the dominant position among U.S.-regulated stablecoins. USDC has long benefited from deep institutional integration and regulatory clarity, making it the preferred choice for businesses and financial institutions seeking dollar-denominated digital assets. Open Standard's entry into the space, backed by Visa's distribution reach, signals a significant shift in the competitive landscape.
Visa's involvement could accelerate mainstream adoption of OUSD by providing the stablecoin with access to the company's vast network of banks, merchants, and financial partners. Should the platform gain traction, it may challenge Circle's market share and prompt further consolidation among stablecoin issuers competing for institutional clients. The move also reflects growing interest from traditional financial players in building proprietary digital asset infrastructure rather than relying solely on existing crypto-native solutions.
Key developments to watch include the official rollout timeline for Visa's platform, regulatory responses to the new stablecoin, and whether other major payment networks follow with similar initiatives.
Source: The Block